“As a long-standing luxury label, it’s important for us to take our responsibilities seriously. With a love for the industry, we are mindful of how we work. We recognize that it’s about more than just style, and we are conscious of how we produce all our pieces, creating sustainable, lasting garments that go far beyond the controversy of fast fashion.” – Sassi Holford

Handmade in England. The Sassi Holford label has become synonymous with luxury fashion. Designer Sassi herself is an icon of British style and is firmly established in the high-end market through her innovative design. As well as creating award-winning and highly acclaimed bridal gowns, Sassi has made an impact on the fashion world with her classic and versatile pieces. With sumptuous fabrics as her muse, Sassi’s exquisite designs are sophisticated, elegant, and contemporary – and her instinctive eye for detail results in the famous cut, incredible fit, and effortless style that makes her label so unique. Since the brand’s launch, Sassi has celebrated many milestones and has developed the label into an influential fashion business. Alongside multiple awards, including three times Best British Bridalwear Designer, Sassi has also hit the spotlight for dressing A-list and royalty alike.